Underestimating the power of brand design is dangerous. At TDD we have witnessed design making and branding marketing. At TDD we will develop a brand identity that reflects your product and services and communicate your brand promise in a tone your target market finds attractive. We believe that presenting a consistent and coherent image to your customer base demands that many aspects of your organisation.
A brand identity creates an emotional connection, and reflects the brand positioning and desired image. We advise the creation of a brand guide that houses all company logos, marks, images, patterns and colour references. TDD provides specific instruction for each element value areas to be used & what they communicate.
Working closely with your team to create an identity system and identity brand guide. We will allow for the consistent use of your brand’s identity throughout your organisation’s outgoing communication and marketing platforms.
The brand guide document will be referred to whenever brand development or implementation or application of the brand is required. Get a Free Consultation to Quickly Identify New Ways to Unlock Your Business.
Why is Branding Important for your Business
A brand has grown to mean much more than a logo. Branding begins with consistency of presentation that becomes the identity of a company. Beyond this it represents a consistent value system that a company presents to the world. The challenge is to move beyond the graphic symbols to get to the cultural uniformity that existing customers.